Blog Writing
Blogs are one of the most popular and effective ways to share information on a wide range of topics. The term “blog” combines “web” and “log,” reflecting its origins in online journals that recorded personal thoughts and experiences. Many businesses and professional services now include dedicated blogs on their websites, featuring posts from various contributors exploring industry-specific subjects. Good blogs are regularly updated, maintain an authentic voice, and invite reader interaction through comments and social media links. Blogs build your authority, increase traffic and grow your audience.
Here are some interesting blogging statistics that illustrate why you should include blogs on your website.
- 5 million blog posts are published every day.
- 84% of internet users make buying decisions based on information they get from blogs
- 2,000+ word posts are far more likely to have strong results
- The average blog post length is 1,416 words (in 2023).
- A blog increases your chances of ranking higher in search by 434%.
- Titles with 6-13 words attract the highest and most consistent amount of traffic.
- Businesses that blog experience twice as much email traffic as businesses that don’t.
(source: https://optinmonster.com/blogging-statistics/)
My background as an academic librarian has equipped me with robust research skills, enabling me to write confidently on a diverse range of subjects. However, I am particularly passionate about:
- health and well-being, with a special focus on bipolar disorder, ADHD and addiction issues in young adults
- sport
- food and nutrition
- all aspects of writing and language
Feel free to contact me for your blogging needs.